Childish Gambino - 3005 (Lyric Video)

Before Childish Gambino's release of 'Because The Internet', and drop of 3005. he made a lyric video. The video featured Abella Anderson who was a former porn star, the whole hype around this video was based on 'how far Gambino would get' over  a messenger. Many people were intrigued to how this would end as this is not a usual lyric video (comparing it to Katy Perry's Roar lyric video), which was a way of Gambino creating publicity about his song but also his expected album. Gambino also did loads of interviews about writing the actual song, in one he said:

"Everybody's like, 'It's a love song,'" Gambino said. "It's kind of an existential thing. I'm just really scared of being alone. When I was little, there was a big dog down the street. I was really scared of it. But when I was with my sister, when I knew I had to protect her, I wasn't afraid of the dog as much because somebody was there. I had a purpose...I kind of feel lost. I kind of lost that, I feel."

As a pop star loads of fans will want to know more about Gambino's inspiration etc and by telling these stories it allows him to become more 'human' as people can relate, which is considered in Goodwin's Star Theory